COVID-19: Durex gross sales surge as social distancing restrictions are eased


Durex maker Reckitt has reported persisted gross sales expansion for its condom emblem at the beginning of this yr and expects its restoration to proceed as extra international locations loosen lockdown restrictions.

The double-digit gross sales build up within the first quarter used to be led through robust expansion in China compared with a length of tricky social distancing restrictions a yr in the past however maximum different markets had been additionally forward.

That incorporated portions of the United States, south east Asia and Europe, the patron items massive stated.

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Reckitt Benckiser makes goods for health and in the home. Pic: RB
Reckitt makes a spread of client items. %: RB

Reckitt stated it used to be seeing “one of the most opposed results of COVID start to opposite” with the restoration for China anticipated through the years “to be replicated in different markets the place lockdowns have resulted in quickly diminished call for”.

General gross sales around the crew’s manufacturers had been up through a more potent than anticipated 4.1% with call for for disinfectants reminiscent of Dettol and Lysol last robust as customers “stay vigilant to the unfold of the virus”.

Nevertheless it used to be a difficult quarter for well being merchandise reminiscent of Strepsils, Nurofen and Mucinex, because of an “exceptionally susceptible” cough, chilly and flu season, with an estimated 90% fewer instances than in the similar quarter final yr.

There used to be additionally a decline for child formulation merchandise amid decrease delivery charges.

Stain elimination emblem Vanish returned to expansion after low call for all through final yr attributed to restrictions on social job.

In the meantime air freshener Air Wick and dishwasher pod End did smartly, in particular in North The us, making the most of ongoing “keep at house” tendencies, Reckitt stated.

Dettol antiseptic disinfectant
Call for for Dettol remained robust

The gang’s gross sales figures when compared with a length final yr when it used to be already seeing a spice up from stockpiling because the affect of the pandemic began to be felt.

In comparison with the primary quarter of 2019, revenues had been 17% upper, Reckitt stated.


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